Travel Trade vs OTA: Which Channel Earns Its Commission?
Comparing travel trade vs OTA for your attraction? Commission is similar. Cash flow, booking windows and hidden costs aren’t. Here’s how to split capacity.
Comparing travel trade vs OTA for your attraction? Commission is similar. Cash flow, booking windows and hidden costs aren’t. Here’s how to split capacity.
OTAs took 37% of experience bookings in 2025. A practical OTA distribution strategy for attractions: channel jobs, source markets and concentration risk.